Background

Diverse and inclusive urban and rural integrated development makes the economy more resilient and dynamic.

The "14th Five-Year Plan" and the Outline of the 2035 Vision Goals clearly put forward the "in-depth promotion of the people-centered new urbanization strategy." Different urban areas are combining their unique geographical features and humanistic characteristics to find a balance between "production, life and ecology", and explore the new driving force of sustainable development between "low-carbon livable building technology" and "humanistic life aesthetics", so as to build a practical basic platform for urban renewal and rural revitalization.

People's housing needs are "accelerating iteration". With the landing of a new round of investment in Suji tourism area, cultural tourism town, health community and other projects, relying on cultural tourism, health, leisure, sports, elderly care and other focus points, the demand for intelligent, humanized and quality living space has increased in an all-round way. Affordable, healthy, safe, comfortable and beautiful living concepts have a positive impact on people's lifestyle changes, but also for the related indoor and outdoor design, landscape environment, building materials, home furnishing, supporting facilities and other industries to provide a new path for development, enabling the industry to develop in high quality.

Brief

As an important part of ESBuild, Shanghai House Design and Technology Exhibition  focuses on the multi-level and multi-angle needs of house users such as house and elderly care, house and resort hotels/homestays, house and new rural construction, and private owners. The exhibition presets 15 subdivision application scenarios, focusing on the five core dimensions of "health, wisdom, low carbon, safety and cost performance", showing the development trend of house such as intelligent house, environmental protection and sustainable house , and personalized customization.

As a professional house exhibition platform, the exhibition will start from the whole industry chain of house design, construction, use and maintenance, and invite domestic and foreign outstanding enterprises, user groups, institutions and competent authorities to participate. By combining the mode of multi-level professional forum activities, the exhibition will create a grand event of science and technology, trade, culture and green house, which will help the international cooperation and development platform of the construction industry and add color to the realization of a better life.

At the same time, the exhibition held a number of special forums and project exchanges to promote the cross-border integration and development of the building materials industry with leisure tourism, health and other industries, and to meet the professional needs of the entire industrial ecosystem such as industrial investment, planning and design, and operation services.

Exhibits Scope

Exhibits Scope

I. House Structures and Exterior Envelope Systems

House Structures:

1. Prefabricated concrete structures

2. Steel structures

3. Timber structures

4. Modular buildings

Exterior Envelope Systems:

1. Roofing materials

2. Wall insulation

3. Exterior wall decorations

4. Windows, doors, and curtain walls

5. Building shading systems

6. Waterproofing materials

7. Thermal insulation coatings

8. Fireproof materials

II. House Interior Decoration

· Interior design for Houses

· Wall materials

· Ceiling materials

· Flooring materials

· Windows and doors

· Kitchens

· Bathrooms

· Staircases

· Lighting

· Soft furnishings

· Mechanical and electrical equipment

· Auxiliary materials

III. House Amenities and Outdoor Systems

House Amenities:

o Green electricity systems for Houses

o House elevators

o Private cinemas

o Wine cellars and cigar rooms

o Indoor golf simulators

o Fitness equipment

o Healthy sleep solutions

o Smart home systems

o Parking equipment

o Security systems

Outdoor Systems:

o House gardens and materials

o Private swimming pools

Forums

I. Think Tank Forum

The forum, as a key supporting event of the exhibition, will continue to be a highlight of the 2025 Shanghai House Exhibition Organizing Committee's efforts. It will feature one main forum and multiple specialty activities, encompassing three major sections of design, technology, and marketing. These activities will closely align with the development strategies of "Rural Revitalization" and "Urban Renewal," as well as the promotion of the concept of "A Better Life." In the context of new productive forces.

The forum will explore the integration of diverse House industries such as new rural Houses, resort hotels, homestays, elderly-friendly Houses, and private Houses from a fresh perspective. It aims to establish a professional platform for announcing new trends in the Chinese House industry. While assisting enterprises in efficiently proposing business solutions, the forum will facilitate cross-industry interaction and corporate exchanges and collaboration. Additionally, it will provide opportunities for communication and trade cooperation among resources across the entire industry chain.

·  House Design and Technology Development Conference #IP

·  New Trends in House Design Forum #IP

·  International Summit on Home Furnishings and Interior Design #IP

·  House Garden and Courtyard Designers Summit #IP

·  Resort and Guesthouse Design Summit #IP

·  Urban Renewal and Construction Industry Transformation Forum #IP

·  Aging-Friendly House Design Trends Forum #IP

·  New Towns and Beautiful Houseges Design Forum #IP

·  Comprehensive House Design System Forum

·  HVAC and Comfortable Home Ecosystem Forum

·  House MEP System Design and Engineering Assembly Technology Forum

·  Application and Development of Green Materials in House Design Forum

·  Green Energy-Saving Technology Applications in House Construction Forum

Promotion

1.Through the website, wechat, Baidu search, Tiktok, Kuaishou, small red book and other media channels superimposed widely, timely transmission of exhibition information, the first time to communicate the audience.

2.Through the best quality cooperation media (building materials, real estate professional websites, magazines and newspapers) to catch the industry, the exhibition push full coverage.

3.Contact and communication around the real estate association, decoration association, tourism association, through a variety of forms of cooperation to organize group visits, work together to build a villa exhibition trade platform!

4.Through TV, newspapers, building materials store advertising and other ways for agents, dealers, real estate and construction units and other industry insiders push exhibition information.

5.Increase the distribution of relevant overseas exhibition materials, and expand overseas publicity of the exhibition.

6.Invite foreign historical consulates, trade promotion agencies, business agencies, and relevant foreign industry associations to attract international buyers.

7.Multi-form and multi-session conference activities and summit forums attract the attention, participation and interaction of the industry, focus on the current market hot spots, improve the docking of projects, and create a high-end technical exchange platform.

8.Hundreds of thousands of huge professional audience database, through the network call center, point-to-point invitation.